Instructions to the Search Engine Marketing Cook

by Matt LeVeque on November 11, 2011

I HAVE MENTIONED this before but I feel it’s worth repeating – To become a more complete search engine marketing professional it is imperative that one makes a conscious effort to get out of the weeds and look outside of the industry for ways to apply new ideas and improvement tactics to your daily responsibilities. [...]

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Rapha Racing & PPC | Climbing l’Alpe d’AdWords

by Matt LeVeque October 12, 2011 Search Engine Marketing (SEM)

THIS WOULD HAVE been way cooler if this article were produced like a classic Rapha film with a little lo-fi background music by This Will Destroy You. But it’s not a Rapha Film or anything really at all about Rapha cycling clothes. This is, however, something about how Rapha and a couple of it’s preferred [...]

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A Cancer Rant on Why I Ride | Livestrong Challenge Philly 2011

by Matt LeVeque August 19, 2011 Search Engine Marketing (SEM)

IT IS TWO days before the 2011 Livestrong Challenge Philadelphia edition where I will be riding the 100 mile century course. All told this will be my 3rd Livestrong Challenge and 5th benefit ride for the Lance Armstrong Foundation (LAF). The first two rides were in Austin before the ride came to one of the [...]

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Top 5 Online Marketing Tips & Free Tools for Small Businesses

by Matt LeVeque July 28, 2011 Facebook

AS A SMALL BUSINESS OWNER I am a member of the Main Line Chamber of Commerce outside of Philadelphia. At most of the networking events I attend conversations with other members tend to lean towards their frustrations with how to best manage and optimize their business website for online marketing. Most want to dive into [...]

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Top 5 Considerations for Implementing a Social Media Strategy

by Matt LeVeque June 17, 2011 Facebook

THERE ARE PROBABLY a brazillion opinions about the topic of implementing a social media strategy written every day. I attend a lot of networking events now were I typically meet small business owners who are trying to break into the world of Facebook, Twitter and YouTube in order to promote their business. When the person [...]

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